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ALPSP Course – Books in the Data Driven World: Commissioning, marketing and understanding their impact

Tuesday, 26 – Wednesday, 27 September 2023

The course will be delivered over two sessions on Tuesday 26 September and Wednesday 27 September:

09:00-12:00 (EDT), 14:00-17:00 (BST), 15:00-18:00 (CEST)

Increasingly, book publishers are turning to data. Whether it’s to understand usage and impact, to commission new content or to communicate their benefits, there is an increasingly wide range of sources that can be used by the data-savvy publisher.

This course is broken down into several functional units, addressing where publishers can use this data to supplement their understanding of areas of interest and develop novel insights into topics.

Data being examined will include usage, citations, and altmetrics across areas as diverse as social media, news, blogs, Wikipedia, and policy citations. We will also investigate subject area and topic analyses to show how data can be used to identify and quantify emergent topics.